Hold a New Tournament
Reason: sponsored by an organization
Events: magical duels, archery and team fighting
Style: round robin / points-based
Length: one week
Awards: first and second place
Top Prizes: good equipment (armor, etc)
Crowd: mostly locals
Betting: unofficial - heavily punished
Other Entertainment: local bards and a storytelling contest
Competitors of interest:
The devoted cleric who is very good.
The mysterious stranger who may not be in it to win.
The flirtatious bard who is rumored to not always fight fair.
The tricky rogue who is relatively well-known.